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Matthew Bannister

AV11900: Is visualization quality holding back your architecture? Stories from top creative & visualization studios

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Key Learning

Key Learning

  • Learn how to find and tell the story that best communicates the strengths of an architectural project
  • Discover how best to use visualizations and film in architecture
  • Learn how top studios have built successful business around architectural storytelling
  • Discover how compelling imagery can shape successful architecture

Materials

Materials

Description

Description

Join the founders of leading visualization studios DBOX, Neoscape, RM Design Studio, and FloodSlicer in a conversation with Jeff Mottle the Founder of CG architect to discuss their most noteworthy projects. Learn how they helped elevate and transform their client's architectural visions to communicate compelling, innovative, and engaging stories.  Whether you’re an in-house visualization artist, a creative director in a dedicated visualization studio or a practicing architect who uses visualizations in design, this session will provide insight into how visualizations can shape the success of an architectural project and win more business.

Target Audience

Target Audience

Visualization Studio managers and freelancers who are involved in the business and development of the visualization industry.

Speakers

Speakers

ROBERT MASULIS

Robert Masulis is considered one of the originators of the architectural visualization field. As a licensed architect and graduate of the University of Illinois, he spent several years as the lead architect for various national clients and firms, founding RM Design Studio in 1994. The company has since flourished into a nationally and internationally recognized leader in the field of architectural rendering and virtual reality. Robert has continued to be an active member with the American Institute of Architects (AIA), National Association of Home Builders (NAHB), and American Society for Healthcare Engineering (ASHE) as a frequent speaker and industry panel expert. His achievements, along with RM Design Studio's, have been featured in Crain’s New York Business, Chicago Sun-Times, Chicago Tribune, Builder magazine, and various other building industry publications. His expertise and abilities have been sought out by the City of Chicago, NAHB, and the 2016 Olympic committee, among others.

Robert MacLeod

Robert MacLeod is president of Neoscape, Inc.

Jeff Mottle

Jeff Mottle is the Founder of CGarchitect Digital Media Corporation (www.cgarchitect.com), the leading online magazine and user community for architectural visualization professionals. He also co-founded the CGschool, that caters exclusively to architectural visualization professionals. Having worked in the industry since 1996, Jeff has been involved in developing and speaking at conferences around the world. He is immersed in many areas of the industry and actively pursues initiatives that help promote the growth of the field, including CGarchitect's yearly Architectural Visualization competition and 3D Awards.

Sam Slicer

Sam Slicer is the co-founder/owner of FloodSlicer, Australia. She graduated from the prestigious architecture program at the Royal Melbourne Institute of Technology, Australia, in 1993. Drawing on over 5 subsequent years as a practicing graduate architect—along with ongoing explorations into photography, art, architecture, and visual communication—Sam brings a rare understanding to image making that combines transcendent architectural ideas with eloquent visual storytelling. FloodSlicer is an award-winning animation and filmmaking company and a world leader in prebuilt visualizations. It was founded in 2006 with Daniel Flood and has offices in Melbourne and Sydney, Australia. Worldwide projects are regularly published and exhibited. Sam frequently lectures for design and photography university courses, makes written contributions to architectural publications, and is a current sitting member of the RMIT University Photography Program advisory committee.

Tags

Published

  • 2015
  • AV11900
  • AU Las Vegas

Industry

  • Architecture Services

Topics

  • Sustainable Design
  • Design Visualization