Celebrating Visualization, Design, and Entertainment

The exciting, dynamic and engaging narrative experiences we have come to expect in our favorite video games and feature films is now used by leading architects, designers and engineers for design visualization.

It is visual communication that bridges the world of entertainment and design. As architects, designers, and engineers, you are storytellers, you breathe life into your designs, you give them context, you humanize them, and you create experiences before they are real. Whether exploring a concept, validating a design, or communicating an idea, Design Visualization can inform virtually every stage of your BIM and digital prototyping process. Through better visual communication, you can see your ideas in context and make critical design decisions every stage of design.

Our mandate in M&E is to take the best technology pioneered to make today’s most popular films, television programs, and interactive games and make it accessible to help you improve your design process.

AU brings you the best of both the entertainment and design worlds. With 30 classes covering all levels of experience and ability, together with new and compelling classes focusing on our entertainment technology, AU 2009 gives you a sense of what happens when the worlds of entertainment and design converge.

From character animation to real-time visualization to daylight analysis, learn how technology from Autodesk Media & Entertainment is reshaping the way we visualize architecture, manufacturing, and civil engineering designs.

I look forward to seeing you at AU 2009!

Marc Petit
Senior Vice President
Media & Entertainment

M&E Classes

With classes that feature visualization basics for architects, designers and civil engineers straight through to advanced classes that push back the boundaries of conceptual design and visualization, our curriculum is the best place to hear and learn from the experts.

Join thought leaders like Louis Marcoux, who had the leading AU class two years in a row, Nils Norgren from Neoscape, and David Fano, to learn how they are pushing the boundaries of visual communication.

Together with our comprehensive design visualization courses, Autodesk is offering a few informative classes revealing how design innovation informs the creation of your favorite film and games. These classes will provide a fun and refreshing approach to design innovation.

Check out our curriculum and see what’s right for you.

AutoCAD and Media & Entertainment Keynote and Mixer

For our AU keynote this year, the AutoCAD and Media & Entertainment teams are joining forces to bring you a completely new experience! Watch presentations from industry design leaders, see clips from James Cameron’s upcoming blockbuster movie Avatar and enjoy a mixer with your favorite product teams!

Marriott International Senior Vice President for Architecture and Construction, Karim Khalifa, will describe how a global hospitality and hotel company streamlined their design and construction process.

Academy Award®-winning producer, Jon Landau (Titanic) will discuss how James Cameron used groundbreaking technology to direct his new film Avatar (see the latest Avatar trailer). Jon's presentation will feature more than 15 minutes from Avatar, shown in Dolby 3D and 5:1 audio, ahead of the movie’s release on December 18. No cameras or recording devices allowed.

Autodesk Senior Vice Presidents Amar Hanspal and Marc Petit will offer a sneak peek technology preview and discuss the future of your favorite Autodesk tools such as AutoCAD®, Autodesk® 3ds Max® Design, and Autodesk® Showcase®.

And when we are done, have a drink on us and mingle with the guest speakers, executives, and product teams who will be there to answer your questions during the mixer. Seating capacity for this keynote and mixer is limited. Be sure to arrive early.

M&E Pod in the Autodesk Pavilion

Join us at the Media & Entertainment pod in the Autodesk Pavilion to learn more about how 3ds Max® Design, Showcase®, Maya® and the latest Newport technology can be used to help you explore, validate, and convey your architecture, manufacturing, and civil engineering design data. Talk with our expert users and get a glimpse of future technology.

Discover the Autodesk Subscription Advantage at AU

Take this opportunity to learn about the exclusive software, learning, and support benefits available to Media & Entertainment Subscription customers. The Autodesk Subscription Team will be on-site to show you how Subscription can help you make the most of your investment in Autodesk software. Whether you are new to Subscription, a Subscription veteran, or a non-Subscriber, please be sure to check back for updates and details on the Subscription-related activities happening at AU 2009, including classes exclusively for Autodesk Subscription customers.

Interested in attending Autodesk University Virtual? Learn more about the free AU Virtual Premier pass for Subscription Customers.